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Black Ice sunglasses

Since 1989, Black Ice has been delivering stylish, accessible sunwear to retailers across New Zealand and Australia. With decades of industry experience, the brand has built a strong reputation for dependable quality, commercial pricing and broad consumer appeal.

Black Ice sunglasses are designed for everyday occasions – from summer holidays and festivals to travel and outdoor events. The collections balance timeless silhouettes with contemporary fashion influences, creating ranges that feel current without being trend-dependent. For retailers, this means reliable sell-through and consistent seasonal performance.

Travel-Ready & Retail Proven

With accessible price points and wide demographic appeal, Black Ice sunglasses are particularly well suited to pharmacy, airport and tourism retail environments, where customers are often purchasing for immediate need or travel occasions.

The Black Ice sunglass range includes:

  • Classic aviators and wayfarer styles
  • Retro round frames and modern silhouettes
  • Polarised and UV protection lenses
  • Men’s, women’s and children’s styles

Black Ice also offers a coordinated range of accessories including headwear and reading glasses. These complementary products allow retailers to create cohesive accessory displays while maintaining a consistent brand story.

Designed for Pharmacy & Travel Retail

Black Ice has become a recognised name within pharmacy and travel-focused retail channels. The range is easy to merchandise, commercially priced, and positioned to appeal to a broad customer base: from families preparing for holidays to travellers needing last-minute sun protection.

The brand’s longevity in the Australasian market provides reassurance to both retailers and customers, combining fashion credibility with trusted UV protection standards.

🔆🕶️ Black Ice sunglasses are part of the wider wholesale sunglasses range available from Signature Marketing 🕶️🔆

Interested in stocking Black Ice Sunglasses?

Great choice! Black Ice offers a great range of products including sunglasses for men, women and children, reading glasses, headwear and accessories. The perfect grab-and-go brand with full seasonal rotation. Fill in the form below, and we’ll be in touch to chat about your options. 

Enquire about Black Ice Sunglasses

Interested in stocking Black Ice sunglasses? Tell us a little about your business and we’ll be in touch to discuss your options.

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